Can clients tell you apart before the pitch?
Most professional services firms have real points of difference. But read their websites and marketing and you could be forgiven for thinking otherwise.
HARPP is a strategic communications and creative partner for professional services firms. We uncover how your people work, what your clients gain and why it matters, then put that story to work across the firm.
The Brand Mirror
Could your competitors say exactly the same thing about themselves?
In professional services, everyone talks about expertise, collaboration and client focus. But what actually makes your firm different?
Put your brand alongside your competitors and see where your stories overlap, which claims are generic and where there’s an opportunity to stand apart.
Compare your positioningFree to try. Compare your brand with up to five competitors.
Our work speaks for itself.
Got something complicated?
Got a firm full of expertise but no single story? Let’s find it.