Do your people know the story well enough to tell it?
Mergers, new strategies, rebrands and restructures all start with a story. But it only works if the people inside the business can understand it, believe it and pass it on.
HARPP is a strategic communications and creative partner for internal communications and sales teams. We turn complex change into a clear story your people can use: in team meetings, client conversations and every pitch in between.
The Brand Mirror
Could your competitors say exactly the same thing about themselves?
Every business talks about engagement, alignment and a strong culture. But what actually makes your story different from the one your competitors tell?
Put your brand alongside your competitors and see where your stories overlap, which claims are generic and where there’s an opportunity to stand apart.
Compare your positioningFree to try. Compare your brand with up to five competitors.
Proof from complex organisations.
Changing more than your logo?
Tell us what your people need to understand, and we’ll help them tell it.